Retail Next 2008 brought to you by ETP International

ETP International a software company providing retail management systems held Retail Next – Knowledge Exchange and Trends Seminar 2008 in the capital today at Sheraton New Delhi Hotel. The conference drew more than 80 retailers within New Delhi for the half day session.Speakers presenting at the conference included Mr. Raj Jagasia, Executive Director, ETP International PvtLtd, Mr. Sanjeev Mohanty, MD, United Colours of Benetton, Mr. Prabir Sengupta, VP, Finance and IT, for the Lifestyle Retailing Business Division (LRBD), ITC Limited, Mr. Tan Hai Hsin MD, Retail GroupMalaysia and Henry Butcher Retail, Mr. Sanjeev Mahajan, CEO, Hot Spot.

Speaking on Retail Next 2008, Mr. Naresh Ahuja, Chairman and Managing Director of ETP International Pvt Ltd. said “As a Retail Management Systems partner to retailers across Asia Pacific and the Middle East, ETP meets members of the retail industry everyday. We have witnessed the transition of retail from traditional to modern. So for some time Retailers have focused on modernization and efficiency. And now the focus is on innovation and customer intimacy. We have seen that innovative processes, innovative formats, innovative services, innovative design and innovative products are driving sales. This is regardless of geography. We found that retailers like to meet each other and understand these key factors of success and that gave us the idea to bring in leading retailers and from the region to meet and exchange ideas and experiences with their peers”.

Mr. Rajkumar Jagasia, ED, ETP International said, “As a part of ETP’ commitment to the Indian retail fraternity, we offer this knowledge platform which focuses on rapidly changing trends in the industry. We have made this, a by-invitation only event, free to retailers. Feedback and response from the audience for past Retail NEXT held in Thailand, Malaysia, Indonesia and UAE were extremely positive. This has given us theencouragement to bring Retail NEXT to India now”.

Mr. Tan Hai Hsin, MD, Retail Group Malaysia and Henry Butcher retail gave a broad outlook on the retail market size in South East Asian cities. He emphasized on the fact that retail development trends and the shopping behaviour pattern affect the overall retail scenario. He also stated that as the infrastructure in South East Asian cities evolve, the opportunities are abundant for Indian retailers to move into new market. Mr. Sanjeev Mahajan, CEO, Hot Spot spoke about the mobile retailing market in India. He shared his thoughts about the key success factors for a mobile retail chain in a volatile market.

Following Mr. Mahajan was Mr. Prabir Sengupta, VP, Finance and IT, Lifestyle Retailing Business Division, ITC who presented his case study on Maximising Customers Engagement in the Consumer Centric Retail Age. He put forward his point of view on understanding consumer behaviour in a complex retail environment, creating a strong brand experience for consumers and the ways to sustain and grow the customer attention.

The last speaker of the session Mr. Sanjeev Mohanty, MD, United Colours of Benetton captivated the audience’s attention by explaining the utmost importance of visual merchandising and retail interior designing ETP International Pvt Ltd. ETP House, 124 Saki Vihar Road, Andheri (E), Mumbai - 400 072, India. Tel: +91 22 6678 2222 Fax: +91 22 6678 2233 www.etpgroup.com hereby portraying the Benetton experience. He highlighted on the point how visual merchandising helps build a brand image and adding brand value.

A networking luncheon was organised after the half-day conference in which delegates had the opportunity to mingle and speak in private with the speakers.


For further information please contact:
Good Relations India
Pankaj Upadhyay / Komal Arora
Tel: +09871511011 / 9818776033
Email: pankaj@gri.co.in / komal@gri.co.in